Rebrandly vs TinyURL

Rebrandly specializes in branded short links on your own custom domain, aimed at marketing and brand-consistent link sharing. Its REST API uses an apikey header and covers link creation, custom slashtags, tags, domains, and click analytics, returning JSON. A free tier allows a capped number of branded links per month, with paid Starter, Pro, and Enterprise plans scaling link volume, domains, and team features.

TinyURL is a long-running shortener that now pairs its classic keyless web form with a modern REST API. The API authenticates with a Bearer API token from a TinyURL account and supports creating short links with custom aliases and expiration, updating destinations, and listing links, returning JSON. A free plan covers basic API shortening, while paid Pro and Bulk plans add branded domains, higher limits, and analytics.